(7 reviews)



Skip the sugar rush and get that “just ate a cherry slushie” look with Swoon, a bright reddish berry that will make your lips look as if you just enjoyed a sweet treat, even in the winter. So kissable. Lightly vanilla scented.

What do you do when you want the look of a berry-red stain, but you don't want it to actually stain your lips? Voltage Lead Makeup Artist Ashley Kilcher thought the just-bitten look would be hot on the runway, but she also knew that stained lips were impractical for runway makeup changes. So she challenged The Elixery to create a stain that didn't actually stain.

In response to this challenge, we at The Elixery created "Swoon," a lovely, sheer lipstick that gives that sexy stained lip look, but stays on top of your lips instead of staining them. "We wanted to go with rich pops of berry tones on the face, with slight cranberry smudging under the eye," Ashley said. "We paired it with Swoon as a great stain-looking lipstick that is fresh for spring."

"Swoon" was featured on the runway as part of designer Rachel Blomgren's looks for Voltage: Fashion Amplified 2011.

COLOR: Blue-red; bright fresh berry

See Ingredients


Elixery lipstick is free of animal testing (cruelty free) and free of animal-derived ingredients (vegan).

Posted August 21st, 2016 by Carrie

Looks great, smells great. Bright long lasting color. Love it!!

sweet as a cherry popsicle
Posted July 25th, 2016 by kjirstin

this lipstick stains your lips just like a cherry popsicle– i find i need to re-apply this lipstick more often as it doesn't hold as well as the more weighed siren lipstick, but i still enjoy the lightness of this color, perfect for the dog days of summer. the case is durable & so is the stick itself (i bicycle & it survives the daily 10 mile commute). my favorite part? wearing a lipstick where the "materials are safe, ethical, and free of animal testing."

Not My Color
Posted April 20th, 2016 by Sandi Sorensen

Lovely lipstick, which I have come to expect from the Elixery - and you always deliver! This is just not a good color for me, the last shade I had was Devious (I think) and that worked much better for me.

A Pop of Red!
Posted February 27th, 2015 by Stephanie

As advertised, Swoon is a bright red color....I love that it can be applied as a 'stain' or you can build the intensity. It is very bright, but I like that. It will be great for spring! Not sure if it's my perfect red, but I am enjoying it!

Quite bright
Posted June 2nd, 2014 by Susan Hawkinson-Gergely

I like the formula but Swoon is a bit bright for me and only works if I use on top of lip gloss. Full, young lips would look great in this one...mine are a bit thin. Great feeling lipstick however. I will be getting more colors.

Great Lipstick and Great Color
Posted February 27th, 2013 by Deborah

I know I am in for a treat every time I take the cap off- smells incredible, looks beautiful, applies wonderfully, stays put, and feels great on the lips and keeps my lips feeling great. Yes, this can be said for all The Elixery lipsticks. Here, the color is amazing. I wanted red lips that compliment me (not upstage me) and this is what I got.

Everyday - but special!
Posted October 9th, 2012 by Kris

Swoon is perfect for everything - from every day use to special occasion. And no need to worry about it, either: I just apply it once and am all set. Love it!!

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Height 3
Width 1
Depth 1